Most-Watched NFL Season in History

More fans are watching NFL games on television through the season's first four weeks than ever before.

2010_nfl_tvratings.jpg


More fans are watching NFL games on television through the season's first four weeks than ever before, according to information provided by The Nielsen Company.

More than 150 million fans* have tuned in to at least part of an NFL game this season – topping 146.1 viewers million at this point last year. The average NFL game telecast (including broadcast and cable) has drawn 18.9 million viewers* – double the average primetime viewership (9.2 million) for the big four broadcast networks in the new television season.

In addition, a record nine game telecasts have topped the 20-million viewer mark. Other than NFL games, only two programs have drawn 20 million viewers this fall.

Locally, NFL games topped the ratings 93 percent of the time – a record through four weeks. Half of the NFL clubs (16 of 32) have posted at least a 10 percent increase in local ratings compared to 2009.

NFL telecasts have been TV's most-watched program of the week in all four weeks of the season, with this week's FOX national game (mostly Redskins-Eagles) drawing 23.1 million viewers.

Viewership for all four network partners is up through four weeks. Following is a look at the four-week success for each network:

CBS

·         Most-watched start ever for CBS AFC package

·         Most-watched CBS September telecast on record (CBS national, mostly Patriots-Jets, 9/19)

ESPN

·         Most-watched start ever for ESPN primetime package

·         Most-watched cable show of the year (Packers-Bears, 9/27) & Monday Night Football accounts for five most-watched cable programs this fall

FOX

·         Most-watched start ever for FOX

·         Most-watched Sunday Week 1 telecast on record (Fox national, mostly Packers-Eagles, 9/12)

NBC

·         Most-watched start ever for Sunday Night Football

·         Most-watched Kickoff Game ever (Vikings-Saints, 9/9) & Sunday night game ever (Cowboys-Redskins, 9/12)

(*estimates pending final viewership numbers for Week 4 CBS single and Fox regional telecasts due Thursday)

Following is the list of 24 NFL markets where football was the top-rated program for the week of Sept. 27-Oct. 3:

Week of 9/27–10/3

* *

HH

HH

RTG

Market

Game

Date

RTG

SHR

Rank

Milwaukee

Packers at Bears

9/27/10

55.0

72

1

Pittsburgh

Ravens at Steelers

10/3/10

47.5

73

1

New Orleans

Panthers at Saints

10/3/10

43.5

68

1

Chicago

Bears at Giants

10/3/10

39.3

54

1

Baltimore

Ravens at Steelers

10/3/10

36.1

67

1

Philadelphia

Redskins at Eagles

10/3/10

35.7

55

1

Indianapolis

Colts at Jaguars

10/3/10

35.0

56

1

Washington, DC

Redskins at Eagles

10/3/10

33.0

56

1

Buffalo

Jets at Bills

10/3/10

32.5

55

1

Cincinnati

Bengals at Browns

10/3/10

32.4

58

1

Jacksonville

Colts at Jaguars

10/3/10

30.9

51

1

Cleveland

Bengals at Browns

10/3/10

29.8

54

1

Nashville

Broncos at Titans

10/3/10

29.6

52

1

Denver

Broncos at Titans

10/3/10

25.8

56

1

Charlotte

Panthers at Saints

10/3/10

23.6

47

1

St. Louis

Seahawks at Rams

10/3/10

23.5

47

1

Houston

Texans at Raiders

10/3/10

23.1

44

1

Phoenix

Cardinals at Chargers

10/3/10

21.8

40

1

Seattle

Seahawks at Rams

10/3/10

21.1

46

1

Atlanta

49ers at Falcons

10/3/10

20.1

39

1

Dallas

Redskins at Eagles

10/3/10

17.8

36

1

San Fran-Oakland

49ers at Falcons

10/3/10

16.7

46

1

Minneapolis

Packers at Bears

9/27/10

16.4

25

1

San Diego

Packers at Bears

9/27/10

15.6

26

1

Source: NFL & The Nielsen Company

This article has been reproduced in a new format and may be missing content or contain faulty links. Please use the Contact Us link in our site footer to report an issue.

Related Content

Super Hero Pack

Super Hero Pack

Get all 3 AFC South home matchups PLUS an exclusive "Blue" bobblehead for just $130!

Advertising