Colts Kick Off "Light the Town Blue" Campaign for Playoffs

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INDIANAPOLIS – The Indianapolis Colts have reclaimed the AFC South division and will host a home playoff game (tickets available beginning Monday, December 30, at 10 a.m. on www.colts.com/playoffs). As the national spotlight once again shifts to Indianapolis, the team is launching a statewide “Light the Town Blue” campaign to give fans and local businesses the opportunity to show their support for the team during their playoff run.

The campaign, supported in part by 1070/107.5 The Fan, includes a variety of events and promotions beginning on December 30, including a limited edition playoff poster, blue light bulb give-a-way at Meijer, daily social media contests, Community Day at The Children’s Museum of Indianapolis, a light display at Lucas Oil Stadium, Blue Friday at Circle Centre Mall, and a virtual pep rally with 1070/107.5 The Fan and Bud Light.

Below is a list of all activities the team has planned this week for “Light the Town Blue.” Visit www.colts.com/playoffs for more information and to purchase playoff tickets.

“LIGHT THE TOWN BLUE” PROCLAMATIONS (MONDAY, DECEMBER 30)

To support the Indianapolis Colts playoff berth, Indiana Governor Mike Pence and Indianapolis Mayor Greg Ballard will show their support for the “Light the Town Blue” campaign by issuing proclamations encouraging Hoosiers across Indiana to wear blue and decorate with blue lights.

“LIGHT THE TOWN BLUE” POSTERS (MONDAY, DECEMBER 30 – WHILE SUPPLIES LAST)

Free “Light the Town Blue” commemorative playoff posters will be available at participating Indiana Huntington Bank branches and Central Indiana Toyota dealerships beginning Monday, December 30, while supplies last. Fans are encouraged to stop by one of the 45 Huntington branches or 11 Toyota dealerships across Indiana to pick up a poster. See below for a list of participating Huntington and Toyota locations.

BLUE LIGHT BULB GIVE-A-WAY (DECEMBER 30 – WHILE SUPPLIES LAST)

The Indianapolis Colts have teamed up with Meijer to provide free blue light bulbs to fans. Beginning at 10 a.m. on Monday, December 30, fans can pick up a free blue light bulb at one of the following 18 Meijer store locations around Indiana, while supplies last. Additional light bulbs will be available for purchase at each store. Meijer is the Official Supercenter of the Indianapolis Colts.

COLTS PLAYOFF TICKETS (DECEMBER 30, 10 A.M.)

Indianapolis Colts playoff tickets will be available for purchase beginning Monday, December 30 at 10 a.m. through normal channels: Lucas Oil Stadium Ticket Office, Ticketmaster Ticket Centers, www.ticketmaster.com and charge-by-phone at (800) 745-3000.

If playing Wild Card Weekend, the game will be played on Saturday, January 4 or Sunday, January 5.  If playing Divisional Weekend, the game will be played on Saturday, January 11 or Sunday, January 12.  All Wild Card Weekend playoff dates and times will be finalized the evening of December 29.  Prices vary and are determined by the NFL. Check www.colts.com/playoffs for more details.

COLTS FLAGS DELIVERED TO INDIANAPOLIS FIRE STATIONS (DECEMBER 30)

To celebrate the Colts playoff berth, Indianapolis Fire Stations will fly Colts flags throughout the duration of the playoffs beginning Monday, December 30. Colts Cheerleaders and Blue will personally deliver the flags to two stations on Monday, December 30. The first delivery will take place at 2 p.m. at Station 7 (555 N New Jersey St., Indianapolis). The second delivery will be to Station 13 (429 W Ohio St., Indianapolis) at 2:45 p.m.

#TIMETOSHINE SOCIAL MEDIA CONTESTS (DECEMBER 30 THROUGH PLAYOFFS)

Beginning Monday, December 30, the Indianapolis Colts will host contests on Twitter (@colts), Facebook (facebook.com/colts), Instagram (@colts) and Google ([plus.google.com/ IndianapolisColts](https://plus.google.com/ IndianapolisColts/posts)) giving fans the opportunity to win a variety of prizes, including playoff tickets. Stay tuned to www.colts.com/playoffs for more information.

“LIGHT THE TOWN BLUE” COMMUNITY DAY (JANUARY 2, 2014)

For the second year, the Colts are teaming up with The Children’s Museum of Indianapolis to host a “Light the Town Blue” Community Day at the Museum on Thursday, January 2. Event elements will include free blue glow necklaces and Colts playoff posters for the first 3,000 in attendance, special appearances by Colts Cheerleaders, Blue and much more! All attendees are encouraged to wear blue.

*When:             *Thursday, January 2, 10 a.m. – 2 p.m.

* *

*Where:            *The Children’s Museum of Indianapolis

                        3000 North Meridian

                        Indianapolis, IN 46208

What:             

• Glow necklaces and playoff posters for first 3,000 in attendance
• Blue Jell-O, blue cookies and a bleu cheese burger available in the Food Court
• Colts Cheerleader Autographs (10 a.m. – 2 p.m.)
• Story Time with Colts Cheerleaders (12, 12:30 and 1:30 p.m.)
• Photos with the Colts XLI Super Bowl Trophy
• Blue, the team mascot (10-10:30 a.m.)
• B105.7 Photo Booth

LIGHT DISPLAY AT LUCAS OIL STADIUM (JANUARY 2 – JANUARY 4, 2014)

A special light display will appear on the south end of Lucas Oil Stadium beginning at 6 p.m. on Thursday, January 2. The display will be up from 6-11 p.m. each evening January 2-4, and each morning from 5-8 a.m. January 3-4.

Media interested in capturing footage of the light display should contact Stephanie Pemberton with the Colts Marketing Department at 317-997-6900 to gain access to the south parking lot at the stadium.

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PLAYOFF POSTER DRIVE-THRUS (JANUARY 3, 2014)

On Friday, January 3, the Colts will host morning drive-thru poster pass-outs at four (4) Meijer locations throughout Central Indiana. From 7-8 a.m. individuals can drive-thru and pick up a special edition Colts Playoff poster.

*When:             *Friday, January 3, 7-8 a.m.

* *

*Where:            *Meijer Avon - 10841 East US 36

Meijer Carmel - 1424 West Carmel Drive

Meijer E. Washington St. - 11351 E. Washington Street

Meijer Southport Rd. - 5325 E. Southport Road

* *

BLUE FRIDAY PEP RALLY (FRIDAY JANUARY 3, 2014)

The Colts will host a playoff-themed Blue Friday Pep Rally at the Circle Centre Mall food court in Downtown Indianapolis on January 3. Beginning at 11:30 a.m. fans are encouraged to stop by to pick up a special edition Colts playoff poster, listen to live music from Dave & Rae and meet Colts Tight End Dwayne Allen.

* *

When:                         *Friday, January 3, *11:30 a.m. – 1:00 p.m.

*Where:            *Circle Centre Mall Food Court (3rd Floor)

*                        *49 West Maryland Street

                        Indianapolis, IN*            *

* *

*What:              *

• Special Edition Colts Playoff Poster
• Colts Tight End Dwayne Allen
• Register to Win Playoff Tickets
• Colts Cheerleaders
• Blue, the official mascot of the Colts
• Live music by Dave and Rae
• Live remote broadcast with 1070/107.5 The Fan

VIRTUAL PLAYOFF PEP RALLY (FRIDAY JANUARY 3, 2014)

For the first time, the Colts are teaming up with 1070/107.5 The Fan and Bud Light to host a virtual “Blue Friday” pep rally utilizing Google during the Colts Happy Hour radio show, hosted by JMV, from 6-7 p.m. Fans will be able to watch the show and participate in the pep rally by visiting Colts Grille or one of three satellite locations around Central Indiana. They can also watch online anywhere in the world through the Colts Google page ([plus.google.com/ IndianapolisColts](https://plus.google.com/ IndianapolisColts/posts)) or www.colts.com. Colts Grille and each satellite location will have free Colts playoff posters and glow necklaces for fans, while supplies last, as well as visits from Colts Cheerleaders and the opportunity to win Colts playoff tickets. In addition, any fan who watches the virtual pep rally via Google will be eligible to win a pair of playoff tickets.

* *

When:                         *Friday, January 3, *6-7 p.m.

*Where:            *Main Location: Colts Grille

                        Satellite Location 1: Sully’s Bar and Grille, 1229 S. Girls School Road, Indianapolis

                        Satellite Location 2: The Stacked Pickle, 172 Melody Lane, Greenwood

                        Satellite Location 3: Moon Dog Tavern, 4825 E 96th St #1600, Indianapolis

*                        *Other: Fans can also participate in the virtual pep rally through their Android phones and                              laptops by visiting the Colts Google page at [plus.google.com/ IndianapolisColts](https://plus.google.com/ IndianapolisColts/posts) or                          www.colts.com

*            *

HUNTINGTON BANK LOCATIONS – PLAYOFF POSTERS

Beginning Monday, December 30, free Colts playoff posters will be available for fans at the following Huntington Bank branch locations, while supplies last.

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TOYOTA DEALERSHIP LOCATIONS – PLAYOFF POSTERS

Beginning Monday, December 30, free Colts playoff posters will be available for fans at the following Central Indiana Toyota dealerships, while supplies last.