INDIANAPOLIS – Play 60 participants across the country will have another reason to be active for 60 minutes each day with the Play 60 Super Bowl Contest, which launched this week. Youth who participate in the NFL Play 60 Super Bowl Contest can enter to be the PLAY 60 Super Kid and win a trip to the Super Bowl XLV in North Texas on February 6, 2011. This Grand Prize winner will also have the chance to run the official game ball onto the field to kick off Super Bowl XLV.
The NFL will also select 33 winners to serve as PLAY 60 ambassadors who will receive a special PLAY 60 prize, which includes tickets to an NFL game during the 2010-2011 season and the new EA Sports Active NFL Training Camp.
To enter the contest, youth ages 6-13 (with parental permission) can visit www.NFLRUSH.com/SuperKid. After pledging to PLAY 60 minutes a day and answering two questions about the importance of being active, participants are eligible to be the NFL's next Super Kid.
The contest ends December 8th, so visit www.NFLRUSH.com/SuperKid and pledge to Play 60!
About PLAY 60
In 2007, the NFL launched PLAY 60, an initiative designed to tackle childhood obesity and encourage today's youth to live healthier lives. Through the PLAY 60 platform, students across the nation are challenged to be active at least 60 minutes each day. At NFLRUSH.com, the NFL's official website for kids, youngsters can pledge to play 60, get tips from NFL pros and share ideas for staying active for 60 minutes a day.