Carlie Irsay-Gordon put a lot of thought into this moment.
Not this exact moment, on a Tuesday evening in June, when she's sitting in a conference room adjacent to her office at the Indiana Farm Bureau Football Center. But the moment that officially happened earlier that week, when the Colts announced their franchise ownership transition from late Owner & CEO Jim Irsay to his three daughters, Irsay-Gordon, Casey Foyt and Kalen Jackson.
Irsay-Gordon, in the present moment, is having a conversation about the Colts, the NFL franchise for which she is now the principal owner.
But we're also having a conversation about Greek mythology, and the Ship of Theseus.
"The whole story is it's a ship that over the years, the wood gets replaced," Irsay-Gordon explains.
Eventually, every single plank of wood from the original ship has been replaced.
"And then," Irsay-Gordon continues, "is it still the same boat?"
Jim Irsay was the plank – the biggest, sturdiest, staunchest plank – in the Colts' ship. He was there for 54 years as the heart and soul of the franchise, from his time as a ballboy with Johnny Unitas to a historic overnight move from Baltimore to Indianapolis to proudly hoisting a Lombardi Trophy next to Peyton Manning on a rainy February night in Miami.
Replacing Irsay's plank is no small undertaking. But Irsay-Gordon, along Foyt and Jackson, has a vision for the ship she and her sisters are now captaining without their father's presence.
"We talk about it all the time," Irsay-Gordon says in reference to the Ship of Theseus. "And I think in a way, a football team is like that."
The goal for Irsay-Gordon is to keep the Colts' ship the same, even as the planks that keep it afloat are changed. This happens in every NFL franchise. It just so happened there had been a consistent piece of the ship for over a half-century.
And, back to the conference room on 56th Street, Irsay-Gordon is explaining the vision for how the soul of the Colts will continue on, both on the field and in the community of Indianapolis, even as those metaphorical wood planks are replaced.
That's the moment she's spent years thinking about and preparing for. The moment when her vision for the franchise will guide the direction of her family's business – the ship, if you will.
Broadly, the vision is to be the best.
That's easy to say.
But Irsay-Gordon has a lot more to say about it.
"I know it could be misunderstood to say, I don't like talking just about winning. I like talking about being the best," Irsay-Gordon says. "... I feel like to say 'win' is just more outcome-oriented, right? It's more outcome-oriented, more short-term. To me, it's about being the best."